Quand tu essaies de trouver un titre original pour parler de marqueurs énonciatifs, d’ethos discursif et de mèmes: "Euh… moi-mème et mon #ChatonMignon"

Abstract

The memes shared on socio-digital networks deserve special attention as regards their

semiodiscursive construction, as well as their belonging to a participative impulse. The enunciative

marks present in some memes raise the question of the expression of self in the discourse

construction, as the case may be, as an individual and/or collective discursive ethos. A synthetic

analysis of 383 memes of #CuteKittens posted on Twitter, Instagram and TikTok highlights the

different configurations observed.